TrainerCheck vs TrueCoach
They're different tools. TrueCoach is a full coaching platform priced by how many clients you have. TrainerCheck does one job, automated weekly client check-ins, for a flat £25/month with no client caps. Here's how to work out which you need.
How much does TrueCoach cost?
TrueCoach prices by how many active clients you have. As publicly listed on truecoach.co in July 2026, billed monthly:
| Plan | Clients | Price (monthly) |
|---|---|---|
| Starter | Up to 5 | $26.34/mo |
| Standard | Up to 20 | $57.99/mo |
| Pro | Up to 50 | $136.99/mo |
| Above 50 clients | 51+ | Custom pricing |
Every plan comes with a 14-day free trial, no card required, and paying annually works out at one to two months free depending on the plan. There's no permanently free tier.
For comparison: TrainerCheck is a flat £25/month with no client caps, but it only does the weekly check-in loop, not programming or payments. Whether that's the better buy depends entirely on which parts of a platform you actually use, which is what the rest of this page works through.
Pricing verified on truecoach.co in July 2026 and shown in USD; TrainerCheck bills in GBP, so any direct comparison moves with the exchange rate. Prices change, check their site before deciding.
Be honest about what you use
Most independent coaches don't program every session inside a big platform: their training lives in Google Sheets, Notion, a PDF, or on the gym floor. What they actually open TrueCoach for, week to week, is the accountability loop: who checked in, who's slipping, reply to Sarah. Paying per-client platform prices for that one loop adds up fast.
To be fair, TrueCoach does build workouts and host an exercise video library, and TrainerCheck doesn't. If your clients genuinely train from programs inside its app every day, keep it. But if they don't, that half of the platform is cost you're carrying for nothing. TrainerCheck is just the check-in loop: automated, no client caps, a flat £25/month, with nothing else on the bill.
What each one does
| Feature | TrueCoach | TrainerCheck |
|---|---|---|
| Program builder & exercise video library | Yes | Not built in: link out to the tools you already use (Notion, Sheets, PDF) |
| What your clients have to install | The TrueCoach client app & login | Nothing, they tap a personal link in any browser |
| Nutrition integration (MyFitnessPal) | Yes | Not built in, link out to your meal plan |
| Automated weekly check-ins | Yes (as one feature) | Yes, the entire product |
| Auto-reminders for non-responders | Yes | Yes, chase-up emails send themselves |
| Progress dashboard (weight, habits, streaks) | Yes | Yes, plus a monthly progress recap emailed to every client |
| Client self-onboarding + PAR-Q intake | Yes | Yes |
| Your client payments & revenue | Run through their platform's payment system | Stay entirely yours: bill however you like, we never touch a penny |
| Features you pay for but never open | The rest of the platform, if check-ins are all you need | None, you use everything you pay for |
| Unlimited clients on one flat price | No, every plan has a client cap | Yes, £25/mo, any roster size |
The price of scaling
TrueCoach prices by roster size: $26.34/month for up to 5 clients, $57.99/month for up to 20, and $136.99/month for up to 50. Every time your business grows past a cap, your software bill jumps with it.
TrainerCheck is £25/month at any size. A coach growing from 5 to 50 clients pays exactly what they paid on day one.
TrueCoach pricing as publicly listed in July 2026 (monthly billing, USD). Pricing changes, always verify on their site before deciding.
So which should you use?
Stay with TrueCoach if: you program training inside it, your clients follow workouts in the app daily, or you bill clients through the platform.
Switch to TrainerCheck if: you deliver training your own way and need the accountability loop done brilliantly: automated Sunday check-ins, chase-ups you never send manually, habit tracking, progress charts, monthly progress recap emails to every client, and a dashboard that tells you exactly who needs attention. No caps, no tier jumps, no per-client maths.
Looking for a TrueCoach alternative just for check-ins?
Most alternatives to TrueCoach are other all-in-one platforms: a different program builder, a different client app, usually the same client-cap pricing shape. If the platform itself is what you're tired of, switching sideways won't change much.
TrainerCheck is an alternative of a different kind, it drops the platform and keeps the accountability loop. Automated weekly check-ins, reminders, progress tracking, one flat price with no caps, and your clients never install anything. Deliver training however you already do; let the check-ins run themselves.
Common questions
How much does TrueCoach cost?
TrueCoach prices by active client count. As publicly listed in July 2026, billed monthly: Starter is $26.34/month for up to 5 clients, Standard is $57.99/month for up to 20, and Pro is $136.99/month for up to 50. Above 50 clients pricing is custom. All plans include a 14-day free trial with no card required, and annual billing works out at one to two months free depending on the plan. There is no permanently free tier. By comparison TrainerCheck is a flat £25/month with no client caps, but it only does the weekly check-in loop rather than programming or payments.
Is TrainerCheck a good TrueCoach alternative?
For check-ins, yes. TrainerCheck does automated weekly client check-ins for a flat £25/month with no client caps, but it doesn't build workouts or process payments. If you mainly use TrueCoach for the check-in and accountability loop, it's a focused, lower-cost alternative. If you program every client's week inside TrueCoach's app, it isn't a full replacement.
Is TrainerCheck cheaper than TrueCoach?
At most roster sizes, yes. TrueCoach prices by how many clients you have, about $26.34/month for up to 5, $57.99 for up to 20 and $136.99 for up to 50 (as publicly listed in July 2026). TrainerCheck is a flat £25/month with no client caps, so the gap widens as your roster grows.
Do my clients need the TrueCoach app to use TrainerCheck?
No. TrainerCheck clients don't install anything. They tap a personal link and fill in a 60-second check-in in any browser: no app, account or password to manage.
Can TrainerCheck build workout programs like TrueCoach?
No. TrainerCheck has no program builder or exercise video library. You deliver training however you already do: Google Sheets, Notion, PDF or in person, and link it out, while TrainerCheck runs the weekly check-in loop around it.
Should I switch from TrueCoach to TrainerCheck?
Switch if you deliver training your own way and mainly need the accountability loop: automated Sunday check-ins, chase-ups for non-responders, habit and progress tracking, and a dashboard that shows who needs attention. Stay with TrueCoach if you program training inside it or bill clients through it.
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